Your story, ​my expertise.

Personalised PR and ​Communications for ​your brand.

Outline Button
White and beige office desk top background with papers and coffee

As the founder and sole consultant of ​Solitaire Communications, I'm fully ​invested in making you succeed.

With me, you'll receive the expertise and strategic insight of a ​large agency, but with the more hands-on and personalised ​service of a boutique offering

About Solitaire

Founded and run by Samii Avdic, Solitaire ​Communications specialises in strategic public relations ​and communications for brands.

Whether you’re launching a new business, announcing a ​product, refreshing your brand strategy, elevating your ​social media presence, putting on an event or more - ​Samii will be there every step of the way to ensure your ​brand’s story is told and resonates with your audience, ​from media and analysts, to customers and shareholders.

Who is Samii?

Senior PR + Comms Professional

Samii Avdic

Based in Sydney, Australia, I have a wealth of experience working across boutique ​agency teams and global leaders, with strong expertise in strategic communications, ​media relations, brand campaigns, events, and content development.

But what sets me apart is my commitment to a personalised approach. I understand ​that every business is unique, and I make it my mission to know yours inside out.

Let's work together to bring your vision to life.

I’ve worked with..

Amazon logo
HP logo
eBay logo
Fujifilm logo
OPPO logo



I’ll create a strategy to elevate your brand's visibility, enhance your ​reputation and improve your communication effectiveness.

Connecting two dots dash line art decoration.


You know your business better than anyone. I know how to tell your ​story. Whether you’re looking for a strategic media relations plan, ​need a press release for your latest announcement, or media ​training for your spokespeople.

Connecting two dots dash line art decoration.


From conceptualisation to execution, as well as budgeting, logistics ​and supplier management. Let’s put on an event guaranteed to ​impress your guests, from memorable product launches, corporate ​events, brand activations, media mixers and more.

Connecting two dots dash line art decoration.


Thought leadership is about effectively communicating your ​expertise to influence and inspire. I’ll delve into the intricacies of ​your industry to craft compelling narratives and an approach that ​positions your brand and spokespeople as the experts, from media ​briefing materials to blogs and social copy.

Connecting two dots dash line art decoration.


I’ll analyse your current social media platforms, develop and execute ​social media strategies, content calendars, community engagement ​plans and influencer marketing campaigns.

Who I work ​with


I can help startups establish their brand and reach their target audience through:

  • Crafting a strong brand identity
  • Developing a messaging strategy
  • Creating a social media strategy
  • Positioning executives as thought leaders
  • Creating high-quality content for your social and owned channels


With varied experience working with the largest brands in the world, and a nuanced ​understanding of integrated communications, I can support brands in achieving ​their communication goals.


With almost a decade of experience working agency-side, I can provide contracted ​support with project management, client communications, guidance on project ​scope and requirements, budgets and resources, coordination of teams and ​stakeholders, and execution throughout the project lifecycle.


Day Rates

Ad hoc needs

Tap into Samii’s expertise with ​transparent day rates, whether it’s ​strategic counsel, media relations, ​content creation or more.

Recommended for: ad-hoc needs ​such as media relations, crisis ​management, content development ​or consults.

Day Rate: $900


Make an impact

Transform your brand with tailored ​projects. We’ll collaboratively define ​the scope, deliverables and ​timelines.

Recommended for: campaigns, ​significant product launches, events, ​or strategy development.


Long-term success

Secure Samii for dedicated, ongoing ​support and benefit from priority ​access, fixed monthly investment ​and a commitment to long-term ​success.

Recommended for: long-term ​brand elevation, comprehensive ​communications needs and day-to-​day PR and comms management.

White and beige office desk top background with papers and coffee